Insights: Purpose

Purpose can be measured after all, as the IFC is showing. Purpose has long been considered an intangible.[…] Read More

Personal growth can only happen if we know who we want to be, says Sanyin Siang. “We are[…] Read More

Michael Chavez and Sudhanshu Palsule’s seminal work defines ‘purpose’ at just the right time, writes Ben Walker. There[…] Read More

The paradigm has changed. Leaders need to rethink strategy from first principles, argues Tony O’Driscoll. Over the past[…] Read More

Covid-19 has underlined that many marketers’ favorite tools are obsolete. It’s time for marketing with real meaning. What[…] Read More

Organizations thrive when they meet humanity’s hardwired needs for purpose and empathy, write Sudhanshu Palsule and Michael Chavez.[…] Read More

Necessity is the mother of adoption. When the coronavirus pandemic hit the world like a hammer blow, Cerner[…] Read More

Bionic bigotry harms us all, writes Michael Chavez. Are you prejudiced towards your own race? Some 99% of[…] Read More

Profits are lower-priority for the next generation of leaders, and they’ll deliver better results because of it, says[…] Read More

Finding your performance ‘sweet spot’ is difficult, but neuroscience and complexity theory can help, explains Bill Duane. The[…] Read More

To lead into the unknown, you must communicate a clear vision. “You’re up against a vast, powerful machine,”[…] Read More

Zopa found success by asking ‘why,’ not ‘what.’ A company that knows its purpose makes better products. James[…] Read More