
Lessons in branding from top Asian companies
December 2017Many Asian companies represent the gold standard in brand building. Often, when leaders rush headfirst into brand building[…] Read More
Duke CE’s article library brings you the latest thinking from our thought leaders in Dialogue, the only truly global journal for managers and leaders. Access the whole library below, or explore specific topics of Leadership, Innovation, Strategy, Finance and Marketing.
Many Asian companies represent the gold standard in brand building. Often, when leaders rush headfirst into brand building[…] Read More
Flagging Western companies could learn a great deal about innovation from business models in Asia. In my years[…] Read More
Martina Milburn, CEO for The Prince’s Trust for vulnerable youth, believes in following her instincts. “When you meet[…] Read More
Women leaders are in the news and for all the wrong reasons. In August 2018, in response to[…] Read More
You need others to be frank with you, says Jay Williams. As Jay Williams’ car is winding its[…] Read More
Leaders have a lot to learn from the sports world – and not just from extraordinary athletes. Here’s[…] Read More
John Davis describes how effective brands create trust by catering to local markets “It takes many good deeds to build a good reputation, and only one bad one to lose it,” said Benjamin Franklin, founding father of the United States, more than 200 years ago. His words are still relevant to global business today. But what is reputation? Reputation = Global brand + Local[…] Read More
Shared values create a powerful sense of meaning As an immigrant who came to the US at a[…] Read More
Former McDonald’s US marketing chief Deborah Wahl knows that purpose is a powerful motivator for teams – but[…] Read More
Failed ventures are the norm. Ask questions first. Most new businesses fail. Whether startup or venture initiated by[…] Read More
The demands of Millennials and Gen Z mean leaders have to ditch command and control. It’s time to[…] Read More
Great leaders change lives. “Never destroy a person’s dreams before they have a chance to realize them.” So[…] Read More